Tuesday, November 9, 2010

Reprinted --- some knowledge about the jeans

 LEVIrS Brand (U.S. TOP1)
LEVIrS from the western United States, one of the most famous names. It is also the world's first jeans inventor Levi Strauss (Levi. Strauss) name.
Levi Strauss in 1847, seventeen years old immigrant from Germany to New York. almost entirely English speaking his first years in the United States for his two older brothers to work. he in New York and around the remote town and KFC Village everywhere selling fabrics and household items. He sometimes even sleeping in the empty side of the road or in the garage overnight.
the news of the California Gold Rush quite fascinated by the young Strauss, and in 1853 a boat sailing to San Francisco .
he brought rolls of canvas tents and caravans ready to sell with the rapidly increasing population. But he found a better use of canvas, as long there is an elderly man that he should be selling gold is that it can withstand rough use to dig gold trousers.
so he might purchase large amounts of the canvas to custom tailor Carpenter at the first Levirs jeans. On that day, LevirsR legend was born.
people This tough pair of jeans a pass to ten, a hundred. the young Strauss in San Francisco shortly after opened the first store. He produced many waist pants. after he gave up canvas, use coarse twill cotton, it is a do not change color in the French textile indigo dye to the robust woven cotton.
Strauss during the period from 1860 to 1940 for the original design a lot of improvements, including rivets, arched double horse After ensuring the skin marked and labeled bags of flags, and now these are authentic Levirs world famous jeans logo.
Levi Strauss has become a traditional U.S. companies do, the world's people, it represents the strength of the western frontier and spirit. Levirs sign:

the original role of rivet nails metal. in 1837, became all the Levi's? jeans essential part. Cowboys found in front of the fire for heating, the heat will make the rivet people uncomfortable, so Levi's? in 1937 began to replace rivets in Corner.
you know Levi's? jeans, six buttons, when replaced by a zipper? 1942 Ministry of the United States Government control of all Levi's ? jeans removed after the two buttons. Now, in addition to section 501, retained the button design. Levi's? the buttons will not rust.
two horses in the legend .1886 Levi's? agreed jeans test. the pants were a pair of jeans in the two immediately tied the horse to catch in the opposite direction. results show that this pair of jeans can stand the tension and tension. since become a symbol of pride.
loaded gold pocket M
with pockets. Levi's? the pocket was originally designed for the 1850s when the California Gold Rush gold gold miners loaded bags used .5 design has become Levi's? blue jeans, a standard feature. hundred years is still too strong sewing , wear comfortable.
is Levi's? jeans enhance the structural point of .1937 plus sewn on the back pockets of the rivet when the angle of joint replacement, they are particularly more value. Since then, more as a pocket square, trousers front panels Belt of the ear and the strengthening of the fixed point of the zipper.
appeared only in 1950. Until then, full of pants buttons. Modern industry had zippers, jeans wear caused by the revolution. Now, Levi's? products are used are the most solid and durable, and possessed a sense of Zipper Design.
put a stitch to wear jeans a lifetime, only costs 10 minutes. global Levi's? jeans factories are the most robust car line, the most Excellent hand and the production line to produce a lifetime of wear jeans. d  u0012shD> = 0 [
flags mark 4
This is Levi's? first introduced. it in 1936 to become authentic Levi's? jeans mark, because there were those who appear more and more fake.
1837 LS & CO from the first pair of jeans production began after the bags that carry a unique double arc, arc car took the longest an American History of clothing tags. In the absence of automatic machines, all who arc car embroidery on the flowers are needed. chapter. Levirs Type 1TM the larger and more eye-catching red, long-distance one can see!
LEE Brand (U.S. The TOP2)
LEE is one of the three classical American cowboy culture.
cowboy culture in the establishment process of the United States, LEE gone a long way. there are different stages of development, LEE always been able to maintain its utility and both fashion attitude. jeans into a fashion by the utility during the evolution, LEE standing importance. HDLee original founder of the company is a clothing manufacturer and major suppliers in the daily dress of the century to give the United States, the West farmers and workers. then there is still popular in the classic, such as tape bib , an innovation in 1910. + H  u001B  u001Ba; ',
1975 年, Lee brand of women's jeans come out, called successfully established denim market for denim series debut set a good foundation. then, Lee has created a company and the brand for all ages, to establish a solid huge cowboy Kingdom. Today, LEE's long history of making it the United States a mainstream jeans. its products both in traditional and avant-garde perspective, still maintain a certain standard and value, has become both classic and trendy jeans, code-named .2 lnvx  u001D +  u000F6u
we all know, jeans The originator of Levis, 40 years later it's Lee brand denim jeans in a highly competitive market can quickly grow into the second brand, one of the magic weapon is the correct position. Lee was caught long been neglected of a market - the female market. mainstay of the market on the 44-year-old female -25 qualitative consumer research shows that this group is fond of jeans (because denim is the witness of their youth, growing up partner), and desirable. Thus, Lee clever positioning of this, a change in product design of traditional linear cutting, highlighting women's body and lines; fully reflected in the performance of Lee ad right next to the skin and wear off with ease.

No comments:

Post a Comment